Founder’s Message

Our mission, shortly, is to become a beacon of hope and change in our community.

In 2019, I, Muhammad Affan, founded IBA Today with a singular goal in mind: to provide a platform where students can share, express their views, and articulate their voices within our community.

What started with one individual soon expanded to 1000s of people and is soon to reach 50,000+ members. With the changing dynamics every day, we believe through IBA Today not only do we provide information on what is happening on campus, but have also created a content creation culture, whether in terms of writing or video.

Currently, after the success of IBA Today, my new venture is all about building Pakistan’s first digital channel dedicated to financial literacy.

My aim is to make financial education accessible to all stakeholders. The channel’s primary focus will be on enhancing financial literacy and promoting a better understanding of financial and economic matters.

By doing so, I hope to increase the bankable population and expose them to financial products that suit their needs, helping them achieve their financial goals and create a financially literate Pakistan.

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